Motorcity launches “Hino 300 series LDT A new truck for the new age”

Motorcity launches “Hino 300 series LDT  A new truck for the new age”

Photo : Mr. Fuad Kanoo (Motorcity) receiving memento from Mr. Noguchi Yoshinori, Senior Executive Officer, Hino Motors Ltd, Japan.

The Motorcity Hino Showroom in Nuwaidrat was the venue for the launch of the new 300 Series light duty trucks on Sunday, 11th July 2010.
AITAPCO, the sole distributor of Hino in the Kingdom of Bahrain, organized the event which was attended by Mr. Noguchi Yoshinori, Senior Executive Officer, Hino Motors, Ltd., Japan along with Motorcity’s management officials, media representatives and invited customers from various business sectors. AITAPCO is one of the 4 companies operating under Motorcity Holding B.S.C©, a dynamic and established player in Bahrain’s automobile sector with some of the world’s best passenger and commercial vehicle & equipment brands under its umbrella.The new Hino trucks combine the rugged strength required for high performance in every business situation with superior economic efficiency through reduced fuel consumption. In addition, the Hino trucks are designed to deliver higher levels of comfort, environment-friendliness and safety.Announcing the launch, Mr.Noguchi Yoshinori, Senior Executive Officer, Hino Motors Ltd – Japan said, “With the introduction of the light duty truck, Motorcity will have the widest product line-up among all truck retailers in the Kingdom of Bahrain, and it is only Motorcity who can offer the comprehensive portfolio of trucks ranging from GVW 4.5 ton light duty truck to GCW 100 ton heavy duty truck along with reliable service.”
The new Hino 300 series is the solution to providing a smart, easy to use, clean and functional vehicle in the category of light duty trucks; it is equipped with the superbly balanced 4 cylinder diesel engine with direct injection where you can feel the effect of ample toque at low speeds when you start moving or accelerating while carrying heavy loads. Other engine variant with direct injection combined with intercooled turbo is also available for higher load carrying capacity models.

“Hino is a leading name globally in the high performance trucks segment, therefore the new range of light duty trucks are a perfect addition to the already existing range of medium duty & heavy duty trucks and the service commitment from Motorcity adds value to the customer” said Mr. Bashar Darkazalli, CEO Motorcity.

And to make the new Hino trucks even more practical, Hino trucks are designed with a small turning radius which makes it convenient to turn in narrow streets. The cabin is spacious with abundant head clearance and control switches are placed in a way to maximize accessibility to the driver and makes driving more enjoyable. The large windshield and side windows that extend towards the front provide excellent vision to drive with peace of mind even in narrow streets.

The 300 series is equipped with advanced active and passive safety features including increased glass area for better visibility, collapsible steering column and enlarged door beam.

Ease of inspection and maintenance are ensured by providing a forward tilting cab, easy to remove air filter and brake fluid & washer fluid tanks fitted inside the cab.

With superb driving performance, a suspension that is both highly rigid and flexible at the same time, and a rigid frame made of 6-mm plates usually reserved for medium-duty trucks for durability and rigidity, the HINO 300 series can take on the most demanding tasks in its stride. The cab has been treated for rust resistance and will retain its bright appearance for many years to come.

Hino trucks are designed always keeping “QDR” in mind. “Q” means Quality, “D” means Durability, and “R” means Reliability. The QDR concept that Hino Motors pursue is essential for genuine commercial vehicles of which uptime must be maximized for the benefit of customers. Hino 300 series, designed reflecting this QDR concept, will benefit the customers in the Kingdom of Bahrain.
Hino 300 series light duty truck is suitable for various body applications such as cargo, truck with crane, recovery, refrigerated box, tanker, refuse compactor, car carrier, bottle carrier etc.

The new Motorcity Commercial Showroom in Nuwaidrat is one of the largest commercial vehicle & construction equipment facilities in the region with a built in area of 3000 sq.m, with an exclusive identity for Hino product range spread over 750 sq. m. It is notable that Motorcity made this huge investment in the state of the art showroom during the worst economic scenario across the world.
A new,state of the art service facility is also planned to open in the coming months. This is a clear indication of the company’s trust in Hino as a reliable and trusted brand and the future plans.

Motorcity is associated with some of the world’s best known brands in passenger, commercial vehicles and heavy equipment. These products, combined with a dedicated team of trained sales and support staff, parts and service infrastructure, provide world class automobiles and industry leading levels of customer service. Motorcity’s dedicated service and parts network ensures quick and efficient service through its service facility located at Mameer and parts outlets at Mameer and Manama.

For more information on the new Hino trucks, please call 17 702 111